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Small and Mighty: How ASUS NUC Enables Aira's AI-Tracking Surveillance Solutions

Edited and reported by Digitimes

AI is transforming the way we live and work, and for companies like Aira, the real challenge is to turn AI applications into practical solutions that can be implemented at scale. Aira, a provider of AI-based facial biometrics platforms with deep-rooted expertise in AI, IoT, and computer vision, aims to “Bring AI to life.” The company has leveraged the compact yet powerful ASUS NUC to implement a range of innovative solutions for vertical markets such as live sports and entertainment, manufacturing, and retail.

Founded in 2020, Aira’s core team hails from automation and tech industries, bringing a wealth of experience in AI and related technologies. Frank Li, Aira’s general manager, highlighted the company's strengths in AI-powered facial recognition and high-performance computing (HPC) algorithms. Aira's unique advantage lies in efficiently running AI algorithms on low-power CPUs, handling complex tasks without the need for a GPU. Currently, Aira provides smart AI solutions to clients in Taiwan, Japan, Southeast Asia, the U.S. and Australia, demonstrating strong potential for global expansion.

Aira’s smart tracking solutions have been implemented in retail, offices, and factories globally.

Security Camera Surveillance Footage of a Crowd of People Walking on Busy Urban City Streets

Using ASUS NUCs, Aira’s smart tracking solution have been deployed in various industries, from retail to smart factories, globally

Compared to the common practice of running AI algorithms on GPUs, as other solution providers do, Aira has optimized the Intel® processors within the ASUS NUC to drive their solutions. This approach not only reduces costs but also offers significant advantages, including easier accessibility, lower power consumption, compact size, and faster integration. This allows Aira to deploy its AI-tracking solutions across various field operations, where space restriction is a major concern.  

Li emphasizes that, unlike many AI solutions still in the proof-of-concept stage, Aira delivers AI solutions ready for immediate local implementation. The ASUS NUC, with its Intel Core™ i7 and i9 processors, offers robust computational power, with a single unit being able to handle real-time AI analysis of data from 20 to 50 cameras, enhancing the scalability and suitability of Aira’s solutions across large-scale deployments.  

Furthermore, the stability of the ASUS NUC makes it ideal for 24/7 AI operations over extended periods of time: One of Aira’s installations has been running continuously for three years. In addition, the design of ASUS NUC allows it to operate in dusty environments, making it ideal for deployments in factories or outdoor environments.

Man posing with a mini PC in front of company logo

Aira’s GM, Frank Li, holding the ASUS NUC that has been integrated with Aira’s solution

Leveraging ASUS NUC, Aira has introduced a suite of AI solutions tailored to various industries. For instance, in construction sites, the Aira safety monitoring system can automatically detect whether workers are wearing proper protective equipment, significantly improving on-site safety and reducing the need for manual inspections. In retail, Aira’s customer flow analysis system tracks foot traffic and duration of visits, and even recognizes repeat customers. This gives retailers precise, and comprehensive data to formulate effective business strategies.

Before and After comparison of a surveillance analytics system

Aira’s AI algorithms conduct facial comparison with high accuracy at the edge, reducing latency while maintaining user’s privacy

The worldwide presence of ASUS and its reliable product support provide customers with easy access to standardized products, ensuring seamless global expansion for Aira. This allows Aira to focus on software innovation, free from concerns about hardware supply, inventory management, and long lead times.

With ASUS NUC, Aira has successfully combined efficient AI computation with streamlined deployment, saving costs and energy. Li notes that Aira plans to continue capitalizing on the computational power, compact size, high stability, and global availability of the ASUS NUC to provide its AI solutions to businesses worldwide.

About Aira

Aira, founded in 2020, specializes in AI-based facial biometrics platforms. Leveraging expertise in AI, IoT, and computer vision, the company offers innovative solutions across sectors such as live sports, entertainment, manufacturing, and retail. Aira's technology enables efficient AI algorithm execution on low-power CPUs, facilitating complex tasks without the need for GPUs. Aira has been growing its global footprint, now serving clients in Taiwan, Japan, Southeast Asia, U.S., and Australia.

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